ISG News

“Destiny has a part to play in your life and in your business – so give it a chance to work – Think like a Champion” – Donald Trump in a Facebook post (2014).
Whether you like President-elect Trump or not, there is a lot to think about in that post. Webster says destiny implies something foreordained and often suggests a great course or end. Webster also says “fortune” is a want to control his/her own destiny. Why am I telling you this? What separates the successful from the unsuccessful is how a person reacts to each new twist of fate.
There are a lot of uncertainties out there right now, especially in agriculture. Are we doing the right thing, using the right tools? Is my business as efficient as it can be? Am I getting the most out of my investments? What is my actual cost per bushel? Those uncertainties can be turned into fortune for you. You have to want to “drive your own destiny.” Have you sat down and really thought through what that next level for your operation could be? Is it variable rate seeding/fertilizer? Maybe it’s water management, data management, machine optimization or maybe you just want to upgrade your GPS to RTK.
With farming, there are a lot of things we can’t control. Wait! Hold on. Actually, we can control many things! If you don’t think you can control certain aspects of your business, come talk to us. Technology has exploded in the past 10 years for the ag sector and has taken us down the fast track to be more agronomically sound, economically feasible and environmentally safe. To be a successful farmer today, requires knowledge of advanced technology, educational preparation and business skills. We can control things like our input allocations, mechanical systems, soil nutrients, plant hybrids, marketing and the when and what goes where. So if we can control these things, then why don’t we take action now to control our future?
There is a need to constantly strive to be better and compete or we will be left behind in this ever changing world. Technology is our tool, and that is what we specialize in! We have put a lot of effort into things like our RTK network, soil moisture probes, soil EC and many precision services like Rx creation, data management and machine optimization. When times are tough, we can help you use these technologies to make informed decisions and become more efficient in every aspect of your business. There is probably untapped potential that you haven’t unlocked in the technology you have. It could be overwhelming, foreign, scary, or you just don’t have the time to use it. But you aren’t alone. Our team of ISG Consultants are ready to help. We can provide you with the tools and advice to take you to that next level. We see the ever important need to have a trusting partner in your operation. Whatever your need, we want to make sure we are providing you with top notch support. We know that every operation is different and we will tailor our services to what is most important to you.
From our family at 21st Century, we want you to succeed and be prosperous, so we have and will continue to center our business on developing solutions and delivering success for you, your business and our communities. My questions to you are: What are you doing to develop your business and take it to the next level? What can you do to drive your own destiny?